ETF Holders

Who owns SFLR?

Buffer or defined outcome

Innovator Equity Managed Floor ETF · Innovator

226 institutions reported holding SFLR, worth $1.8B, in Form 13F filings for June 30, 2026.

13F holders
226
Institutional value
$1.8B
Change from prior quarter
+51.4%
+$612.5M, with price moves
New and sold-out firms
56 / 21
96 added, 53 trimmed

Top 10 institutional holders of SFLR

FirmLocationValueSharesChange
Bank of America Corp.Charlotte, NC$237.7M6,161,003+240,700 shares
LPL Financial LLCFort Mill, SC$233.0M6,038,926+1,449,756 shares
Envestnet Asset Management Inc.Berwyn, PA$189.6M4,914,894+4,347,835 shares
Americana Partners, LLCHouston, TX$133.9M3,471,601+986,016 shares
Kingsview Wealth Management, LLCGrants Pass, OR$92.8M2,404,900+237,342 shares
Cambridge Investment Research Advisors, Inc.Fairfield, IA$71.5M1,854,140+1,047,965 shares
Commonwealth Equity Services, LLCWaltham, MA$61.4M1,590,696+31,088 shares
Chicago Partners Investment Group LLCChicago, IL$42.2M1,102,852−173,304 shares
Osaic Holdings, Inc.Scottsdale, AZ$27.1M702,661+220,476 shares
Liberty Atlantic Advisors LLCAllen, TX$26.3M682,497+44,591 shares
216 more firms

The full list comes with the Advisors and Institutions package.

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From SEC Form 13F, for managers with $100M+ in US securities. Change compares June 30, 2026 with March 31, 2026. “New position” means no holding in the prior filing we have.

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Frequently asked questions

Who owns SFLR?

226 institutional managers reported holding SFLR in Form 13F filings for June 30, 2026, worth $1.8B in total. The largest reported position was held by Bank of America Corp., at $237.7M.

Did institutions buy or sell SFLR last quarter?

Reported 13F value rose 51.4% from March 31, 2026, which includes price moves as well as buying and selling. 56 firms reported a new position and 21 sold all of theirs.

What is a Form 13F?

A quarterly report filed with the SEC by institutional investment managers with $100 million or more in qualifying US securities. It lists their long positions at quarter end. It doesn't cover retail investors, cash, short positions, or managers under the threshold, so it shows part of a fund's ownership, not all of it.

How often is SFLR ownership data updated?

13F filings are due 45 days after each quarter ends. The next set is due around mid-November. Positions can be up to about four and a half months old by the time a new set arrives.